Stocks / NKE
NKE stock forecast
NIKE INC · Consumer Cyclical · Footwear & Accessories
The model's rating
Greatly Outperform
NKE is rated Greatly Outperform as of September 29, 2026: its medium-term return forecast is in the top fifth of the stocks the model scores.
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NKE is not among the 20 largest holdings published for 2026 Q4. See the portfolio
NKE against the S&P 500
| Period | NKE | S&P 500 (SPY) |
|---|---|---|
| 1 month | -8.4% | -0.3% |
| 3 months | -16.9% | +2.5% |
| Year to date | -43.0% | +12.7% |
| 1 year | -47.6% | +15.7% |
Total return, dividends included.
Key numbers
| Price | $35.40 |
| Market cap | 52.52 Billion |
| P/E (trailing 12 months) | 16.9 |
| P/S (trailing 12 months) | 1.1 |
| P/B (latest quarter) | 4.3 |
| Gross margin | 42.9% |
| Net profit margin | 6.7% |
| Return on equity | 22.0% |
| Beta | 0.7 |
As of July 15, 2026.
NKE and its closest peers
| Stock | Company | Market cap | Model rating | |
|---|---|---|---|---|
| F | FORD MOTOR CO | 48.09 Billion | Greatly Outperform | NKE vs F |
| EBAY | EBAY INC | 47.19 Billion | Greatly Outperform | NKE vs EBAY |
| AZO | AUTOZONE INC | 46.2 Billion | Underperform | NKE vs AZO |
| CMG | CHIPOTLE MEXICAN GRILL INC | 40.43 Billion | Outperform | |
| DHI | HORTON D R INC | 38.22 Billion | Outperform | |
| GM | GENERAL MOTORS CO | 67.56 Billion | Greatly Outperform |
Questions
What does the Upfront Investment model say about NKE?
The model rates NIKE INC (NKE) "Greatly Outperform" as of September 29, 2026, which means its medium-term return forecast is in the top fifth of the stocks the model scores. The rating is a statistical forecast, not a recommendation to buy or sell.
How is the NKE rating produced?
A machine-learning model forecasts each stock's return over the coming months and ranks the forecasts against each other. The label says where this stock's forecast falls in that ranking. It is refreshed whenever the model's data updates, normally every trading day.
Is NKE in the Upfront Investment model portfolio?
NKE is not among the 20 largest holdings published for 2026 Q4.
The rating is the output of a statistical model and can be wrong. It is not investment advice and takes no account of your circumstances. Past performance does not guarantee future results.