Stocks / HLT

HLT stock forecast

HILTON WORLDWIDE HOLDINGS INC · Consumer Cyclical · Lodging

The model's rating

Underperform

HLT is rated Underperform as of September 29, 2026: its medium-term return forecast is below the middle of the stocks the model scores, but above the bottom fifth.

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HLT is not among the 20 largest holdings published for 2026 Q4. See the portfolio

HLT against the S&P 500

PeriodHLTS&P 500 (SPY)
1 month+0.6%-0.3%
3 months-4.2%+2.5%
Year to date+10.9%+12.7%
1 year+22.9%+15.7%

Total return, dividends included.

Key numbers

Price$318.12
Market cap71.6 Billion
P/E (trailing 12 months)46.2
P/S (trailing 12 months)5.7
P/B (latest quarter)-11.5
Gross margin29.3%
Net profit margin12.7%
Return on equity-28.1%
Beta0.6

As of July 28, 2026.

HLT and its closest peers

StockCompanyMarket capModel rating
ORLY O REILLY AUTOMOTIVE INC 69.09 Billion Greatly Underperform HLT vs ORLY
CVNA CARVANA CO 68.82 Billion Greatly Underperform HLT vs CVNA
ROST ROSS STORES INC 74.56 Billion Underperform ROST vs HLT
GM GENERAL MOTORS CO 67.56 Billion Greatly Outperform HLT vs GM
NKE NIKE INC 52.52 Billion Greatly Outperform
MAR MARRIOTT INTERNATIONAL INC 92.75 Billion Underperform
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Questions

What does the Upfront Investment model say about HLT?

The model rates HILTON WORLDWIDE HOLDINGS INC (HLT) "Underperform" as of September 29, 2026, which means its medium-term return forecast is below the middle of the stocks the model scores, but above the bottom fifth. The rating is a statistical forecast, not a recommendation to buy or sell.

How is the HLT rating produced?

A machine-learning model forecasts each stock's return over the coming months and ranks the forecasts against each other. The label says where this stock's forecast falls in that ranking. It is refreshed whenever the model's data updates, normally every trading day.

Is HLT in the Upfront Investment model portfolio?

HLT is not among the 20 largest holdings published for 2026 Q4.

The rating is the output of a statistical model and can be wrong. It is not investment advice and takes no account of your circumstances. Past performance does not guarantee future results.